Authentic Basmati is more than just a grain; it is a piece of Indian heritage. For Heaven’s Harvest, a brand under the Olam Agri umbrella, the goal was to take this farm-to-table story and make it resonate with a global audience. We moved away from a typical “commodity” look and built a digital home that treats every grain like a premium luxury, ensuring that whether a customer is in London, New York, or New Delhi, they feel the purity of the source.
Transitioning from a massive industrial supplier to a relatable, premium brand that consumers and boutique retailers could trust.
Presenting technical grain specifications (like length and purity) in a way that felt editorial and high-end, rather than clinical and boring.
Replacing slow, manual order processes with a streamlined digital gateway for international trade partners.
We established a design language that mirrors the "Gold Standard" of the rice itself—sophisticated, clean, and rooted in nature.
An interactive way for buyers to understand the differences between grain types, making the choice easy for first-time international buyers.
A friction-less inquiry system designed specifically to capture and manage large-scale B2B export leads from around the world.
A 5-Step Execution Plan That Transformed Chaos into Bookings
A high-speed, mobile-optimized store designed for a global audience.
Segmented by usage (Biryani, Everyday, Legacy) to simplify the buying journey.
A dedicated portal to facilitate international trade and bulk export inquiries.
Modules highlighting "Climate-Smart Farming," crucial for modern US and European business values.
A premium, high-converting Shopify store designed to compete with luxury food brands in Western markets.
A visual guide that educates international buyers on grain length, texture, and aroma—removing the "guesswork" from the purchase.
A sophisticated inquiry system that replaces manual emails with structured data for global export partners.
A fully responsive interface allowing global commodity traders to browse and inquire on-the-go.
Dedicated storytelling sections highlighting Climate-Smart farming, essential for winning trust in US/EU markets.
A digital design system that ensures Heaven's Harvest looks like a premium Olam Agri brand across every touchpoint.
